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  • Address by leaders

    • To be the most trustworthy retail brand
      What is CR Vanguard?
      Looking back to the six-decade history, China Resources began to develop the retail industry since it invested in Chinese Merchandise in 1958 and created Chinese Arts & Crafts in Hong Kong in 1959. CR Supermarket emerged in Hong Kong in 1984, and it started using the new logo CR Vanguard in 2003 and restructured the retail business of China Resources in 2009. From a single type of business to increasingly abundant multi-type operations, CR Vanguard has already grown to be a retail group managing diversified retail businesses from a single chain supermarket.
      After a dozen years of trials and hardships, CR Vanguard has obtained a richer and more mature brand connotation.
      For consumers, CR Vanguard is a new lifestyle, which is dedicated to improving the life quality of consumers, creating all-round rich experience based on the sustainable optimization and innovative development, providing high-quality, value-added and safe commodities and services, and bringing about warmth, abundance, health and better lifestyles to consumers.
      For employees, CR Vanguard is a large group and family, which attempts to become a retail enterprise that can maximize the value of employees, featuring the unity and respect, easiness and vigor of a large family, as well as the strictness of an organization and combating force of a group.
      For partners, CR Vanguard is an organizer of resources, which would promote the effective organization of overall resources and establish a “win-win” strategic partnership through the construction of an excellent terminal platform.
      For shareholders, CR Vanguard is a brave pioneer of the retail market and a practitioner of retail strategies, realizing the retail dream of China Resources through the stable returns gained by the quality growth.
      For the society, CR Vanguard must be a brand and trust, since it sticks to undertake the social and environmental responsibilities, and become an excellent social enterprise citizen. 
      Currently, CR Vanguard has already had a dozen brands, and many of its brands, including CR Vanguard, Suguo, Ole', etc. have already been through the market test for years in their own segmented fields, and become familiar and favorite brands among consumers. Besides, innovative brands like Voi_la! and fun2 become members in the large family of CR Vanguard retail, bringing supervises and more experience to the market.
      Looking into the future of CR Vanguard, it will adhere to its good vision of being an excellent retail enterprise and one of the most trustworthy retail brands.

  • 夏威夷基拉韦厄火山喷发后惊现绿宝石颗粒 2019-09-14
  • 停车收费新政首日举报量攀升 2019-09-14
  • [福]什么是“幸福”?这两个字所表示的直接含义就是:“幸”是指机会,“福”就是指拜求神赐田地生长粮棉等生物而足食丰衣。 2019-09-11
  • "拼房小程序"暗藏桃色交易 只花一分钱就能"约起" 2019-09-11
  • 冬日的火与冰 凤凰好书榜2017年12月榜发布(20本) 2019-09-06
  • 让每一所乡村学校都“美”得有特点、“优”得有亮点 2019-09-06
  • 否认以一个理论是原因是思想的根本抵触,抱着自己的观点不方,而使别人的说理成为强辩,看着就想笑 2019-08-19
  • 文化和旅游部:开展营业性演出市场专项检查 2019-08-18
  • 六招让卫生间臭味跑光光 多肉植物致幻怎么避伤害? 2019-08-15
  • 人工智能开发出“穿墙看人”新技术 2019-08-15
  • 其实我们在各项领域上都受制于国外,这些年引进技术,竞争失败的都是我们自己的企业。外资投资免税期优惠期一过,就撤资,由于监管不到位,很多企业被外资掏空。 2019-08-08
  • 山西日报传媒集团公司 2018年第一季度财务等重大信息 2019-08-03
  • 一镜到底绝密视频!10个故事,一个不一样的上合峰会 2019-08-03
  • 和爸妈去旅行之前 这十个方法和注意事项得牢记 2019-08-02
  • 约旦新内阁宣誓就职相关新闻 2019-08-02